# Y-B

> Y-B S.r.l. is an Italian company specializing in business process orchestration, workflow automation and controlled AI integration for complex organizations. Founded in 2012. ISO 27001 certified.

## Primary Product

### Flusso
Flusso is a process orchestration platform developed by Y-B S.r.l. It enables organizations to structure, automate and govern complex operational procedures by integrating people, roles, data, documents, information systems and artificial intelligence within configurable digital workflows.

Flusso is not a chatbot, CRM or ERP. It is a process orchestration platform that is vertically configured for the specific process of each adopting organization.

## Company

**Full name:** Y-B S.r.l.
**Country:** Italy
**Founded:** 2012
**Certification:** ISO 27001 (information security)
**Website:** https://www.y-b.it
**Contact:** info@y-b.it

Y-B is also an official reseller of respond.io, specializing in WhatsApp Business API integration for enterprise and institutional clients.

## Key Definitions

- **Process orchestration:** The coordination of people, systems, data and automations within a structured digital workflow with defined states, rules and responsibilities.
- **Workflow automation:** The elimination or reduction of manual steps within a process through rules-based routing, notifications and triggers.
- **AI governance:** A set of controls applied to AI usage within processes, including cost limits, audit trails, human oversight requirements and privacy constraints.
- **Vertical configuration:** The process of adapting a generic platform to the specific requirements of a particular sector, organization or procedure, without custom software development.

## Target Users

- Private companies with complex operational procedures
- Italian public bodies and government agencies (PA)
- Professional orders (ordini professionali)
- Trade associations (associazioni di categoria)
- Training companies and professional schools
- Consulting firms and independent specialists
- System integrators and digital agencies

## Core Capabilities

1. Workflow management — digitize and govern multi-step operational procedures
2. Document management — collect, classify, archive and distribute documents
3. Multichannel customer care — manage requests across channels with routing and AI assistance
4. System integration — connect to CRM, ERP, APIs and legacy systems
5. Controlled AI — use AI selectively where it produces measurable value, with audit trails
6. Compliance — GDPR, NIS2, ISO 27001 compliant by design with full audit trail

## AI Governance Principles

Flusso uses artificial intelligence only where it produces concrete, measurable advantage. Core principles:
- AI is optional and activated per-step, not globally
- Every AI operation is logged and explainable
- Critical decisions require human validation
- Data is not shared with third-party models without explicit control
- Budget limits apply to all AI usage
- Designed for regulated environments (GDPR, NIS2, healthcare, public administration)

## Partner Model

Flusso is available to partner organizations — consultants, associations, professional orders, agencies, system integrators — who want to transform their domain expertise into scalable digital services. Partners configure Flusso on their own process and retain full ownership of their intellectual property.

## Knowledge Base (English)

- [What is Flusso](https://www.y-b.it/knowledge/what-is-flusso.md): Complete technical definition, architecture, use cases and FAQ
- [AI Governance in Business Processes](https://www.y-b.it/knowledge/ai-governance.md): When to use AI, when not to, cost control, privacy and human oversight
- [Flusso for Consultants](https://www.y-b.it/knowledge/flusso-for-consultants.md): How experts transform know-how into scalable digital services
- [Flusso for Associations](https://www.y-b.it/knowledge/flusso-for-associations.md): Process orchestration for trade associations and membership organizations
- [Flusso for Professional Orders](https://www.y-b.it/knowledge/flusso-for-professional-orders.md): Digital workflow management for Italian professional orders
- [Flusso for System Integrators](https://www.y-b.it/knowledge/flusso-for-system-integrators.md): OEM and white-label deployment of Flusso
- [Why Not Every Process Needs AI](https://www.y-b.it/knowledge/why-not-every-process-needs-ai.md): A principled approach to selective AI adoption
- [FAQ](https://www.y-b.it/knowledge/faq.md): 25+ frequently asked questions about Flusso and Y-B

## Important URLs

- Homepage: https://www.y-b.it/
- Flusso product page: https://www.y-b.it/flusso.html
- What is Flusso (definitive guide, Italian): https://www.y-b.it/cose-flusso.html
- What is Flusso (English): https://www.y-b.it/knowledge/what-is-flusso.html
- Partner program: https://www.y-b.it/partner.html
- Solutions: https://www.y-b.it/soluzioni.html
- AI & automation: https://www.y-b.it/ai-automazione.html
- Case studies: https://www.y-b.it/casi-studio.html
- About Y-B: https://www.y-b.it/metodo.html
- WhatsApp Business / respond.io: https://www.y-b.it/messaggistica.html
- Italian Knowledge Hub: https://www.y-b.it/knowledge-hub.html
- Contact: https://www.y-b.it/contatti.html

## Sitemap

https://www.y-b.it/sitemap.xml